How star image is used

Star image is used in all Digipak's as this is what sells the album. It is the ideas we see with the artist, for example;
Kanye west uses his original bear figure in his early albums because this is what his fans recognised him and his albums by. The star image also can be based on how they look, so for our genre,folk, they would look clean and it would have a natural look and also light colours mainly.

These are from our genre and follow the same rule. They are simple and this is the star image. It is not about shouting and screaming to be brought, instead you buy for the music inside and you buy because you know it is going to be good instead of buying on its attractiveness.
This is a rule I would like for my Digipak. Also I have :

• Simple
• Natural colours
• Natural/outdoor environment
• small amounts of photo shopping to look more vintage
• correct clothing for genre
• The whole band included

I want to use these rules because I feel it will then work better with the genre as it is what most of these Digipak's from our genre do and they sell well.